Visual Identity for Sabod Global Logistics Service

Condensed strong characters emphasize uprightness and strength of the company, and a circle is a symbol of life, nature, human connection and eternity. It does not have the beginning and it does not have an end so it also symbolizes time and also the on-going journey. It is a symbol of protection and therefore stands for safety of the cargo the company daily transports. The arrow is a pin on the map and also a navigation towards the goal. Its upwards direction stands for growth, the triangular shape is here for wisdom and thoughtfulness.